So when I first heard about 100% Pure, and the fact that they pigment all of their makeup products with fruit, I was a bit confused, and also skeptical. But, when it comes to makeup, I am always ready to give anything a go. I have been experimenting a bit more with green/all-natural beauty, as I think the benefits of using non-toxic makeup are really awesome for your overall health and wellbeing
The 100% Pure 2nd Skin Foundation is pigmented with oil squalane and fruit pigments. All of the ingredients in this foundation are non-toxic, vegan and the brand is cruelty-free.
“A serum foundation formulated with olive squalane, anti-aging antioxidants, pure fruit pigments and vitamins. Delivering adjustable coverage, a natural finish, and the look and feel of beautiful skin while delivering a noticeably brighter, more youthful appearance it’s ike nothing you’ve ever felt before. This skin-perfecting formula is as healthy as it is luxurious.”
Olea Europaea (Olive) Squalane, Pigmented extracts of Prunus Persica (Peach), Prunus Armeniaca (Apricot), Theobroma Cacao (Cocoa) Beans, Punica Granatum (Pomegranate), Rubus Idaeus Fruit (Raspberry), Prunus Serotina (Wild Cherry), coffea arabica (coffee) Beans, Camellia sinensis (Micronized Black Tea) leaves, Oryza Sativa (Rice) Starch, Lonicera Caprifolium Flower and Lonicera Japonica (Honeysuckle) Flower Extract,Rosmarinus Officinalis (Rosemary)Extract, Origanum Vulgare (Oregano) Extract, Thymus Vulgaris (Thyme) Extract, Hydrastis Canadersis (Goldenseal) Extract, Lavan- dula Angustifolia (Lavender) Extract, Calendula Officinalis (Calendula) Extract, Tocopherol (Vitamin E), Bamboo Silica, Curcuma Longa (Turmeric), Mica
This is probably the most lightweight foundation I have ever tried. It really feels like water on your skin. It is very liquidy and runny in texture and offers a light to medium coverage. It retails for $45.00 and it comes with 1.18 fluid ounces of product. It isn’t the most buildable in its formula so it can start to look cakey if you try to apply a couple layers. Just stick to just one, or maybe two at the most.It is just as long lasting as any of my favorite conventional foundations, which I love!! It goes on very dewy and glowy but dries down to a natural-matte finish on its own. It only comes in seven colors (ughhh I hate that), so I wish 100% Pure would release more shades so that more people could use this foundation.
Overall I highly recommend it for anyone looking into green beauty and wants a lightweight, light-medium coverage foundation!